Head of Marketing - Gojimo
Gojimo is looking for an experienced Head of Marketing, with a proven track record, who is comfortable overseeing the growing marketing team and setting the marketing strategy, whilst still being hands-on and involved in day-to-day tasks.
Responsibilities
- Sitting on the company’s Senior Management Team
- Formulating and implementing the company’s marketing strategy
- Overseeing the Marketing Team, currently consisting of a B2B Marketing Lead and Marketing Apprentice
- Managing and allocating the company’s marketing and user acquisition budget
- Working with the CEO to forecast growth and set KPIs
- Working with the product team to implement viral growth strategies
- Identifying and using relevant tools to monitor acquisition, engagement and conversion
- Hands-on involvement in day-to-day tasks (digital marketing campaigns etc)
About you
- A minimum 2.1 bachelor’s degree
- Management and strategy experience
- Capable of forecasting and managing budgets
- Strong digital marketing experience
- Mobile app marketing experience
- Creative thinking with innovative approaches to both strategy and campaigns
- An understanding and interest in mobile technology and education
- Startup experience and a ‘hands-on’ attitude: the ability to look at the big picture whilst also getting involved in the nitty gritty
- Experience marketing to the teenage demographic (not required, but great addition)
- Eligibility to work in the UK and ability to commute to east London (Shoreditch area)