The Shift 100 has been put together to identify marketing and advertising technology entrepreneurs who are reinventing advertising and marketing in a digital world.
Technology is fundamentally reshaping the advertising and media industry. We live in a world in which media, advertising and technology, often referred to as “MAdTech”have collided, altering how consumers “consume” content.
The Shift 100 entrepreneurs are at the forefront of the industries revolutionary change; shifting gears to meet the higher expectations of the modern, empowered consumer with greater speed, flexibility and efficiency.
These entrepreneurs have been selected because they are dynamic, agile and shifting gears.
Their inclusion has been validated by a panel led by Fresh Business Thinking group editor, Michael Baxter.
Bivek Sharma, head of KPMG Small Business Accounting, said:
“We’re super excited to be associated with the Shift 100, as our service is built around supporting innovative and ambitious small businesses as they scale up. There’s some fantastic firms listed, and it shows the sheer breadth and depth of the UK martech and adtech sectors.”
Read the full story & see the list here.